The pandemic era has brought about significant changes in the way artists connect with their audience and produce music. Matt Oakley, a country artist who found his voice during this unprecedented time, is a prime example of adaptability and success in the face of adversity. The latest episode of The Jay Franze Show delves deep into Matt’s journey, offering listeners a chance to understand the grit and melody that define his unique sound.
The rise of social media has played a pivotal role in the success of many aspiring artists. For Matt Oakley, platforms like TikTok became a launchpad for showcasing his talent. The viral nature of social media allowed him to reach a vast audience, and his authentic approach to music resonated with many. His story is not just about personal growth but also about understanding the power of digital platforms in building a career in music.
Songwriting is an art form that requires both skill and emotional depth. In conversation with Jay Franze, Matt Oakley reveals his approach to crafting songs that tell a story, much like his influences Rascal Flatts and Riley Green. This emphasis on storytelling is a hallmark of country music, and Matt’s ability to convey heartfelt narratives through his songs has been a significant factor in his growing popularity.
Another crucial aspect of his journey is collaboration. Matt shares insights into his fruitful partnerships with Nashville’s finest songwriters and producers. The blending of his fresh perspective with the expertise of industry veterans has led to the creation of music that stays true to country roots while appealing to modern listeners. It is this synergy that has allowed him to refine his sound and produce relatable music.
Navigating the complexities of music production is no small feat. Matt’s experience working with the likes of Mike Stanowitz, Mosey, David Ray, and Phil Mosley provides a glimpse into the meticulous process of creating a country album. From the technical decisions in the studio to the strategic release of singles, his narrative highlights the dedication and precision required to make music that lasts.
Personal growth is evident in Matt’s reflection on his musical journey. He candidly discusses the challenges faced by new artists, such as overcoming self-doubt and embracing their unique voice. The evolution of his style, from emulating popular trends to forging his path, underscores the importance of authenticity in the music industry.
In the ever-evolving landscape of entertainment, the role of social media in an artist’s career cannot be overstated. Matt and Jay Franze discuss the delicate balance between engaging with fans personally and utilizing marketing teams to handle the business side of things. The episode brings to light the necessity for artists to navigate social media effectively to amplify their reach and solidify their brand.
Matt Oakley’s story is one of passion, perseverance, and the pursuit of authenticity. His journey from isolation to the spotlight is a testament to the resilience and creativity of artists in the modern era. This episode is not just an exploration of his musical ascent but also a blueprint for aspiring artists looking to make their mark in the industry. Join the Jay Franze Show for a comprehensive look at what it takes to rise in the ranks of country music, one authentic chord at a time.
